Conservative Dad’s Ultra Right Beer, a company that emerged as an alternative to Bud Light, is now launching a “Real Women of America” 2024 calendar.
This initiative, in collaboration with women’s sports advocate Riley Gaines, aims to challenge “wokeism” in women’s sports and features prominent conservative women. The company has announced that 10% of its sales will be donated to the Riley Gaines Center to safeguard women’s sports from “extreme leftist ideology.”
Seth Weathers, CEO of Conservative Dad’s Ultra Right Beer, made a statement for the occasion of the calendar’s announcement.
“This calendar is in no way intended to discredit transwomen … because there is no such thing as a ‘transwoman,'” he stated. “We’ve reached incredibly stupid times when it’s ‘controversial’ to say men can’t be women. This calendar will serve as a reminder, men can never replace the beautiful women of America.”
The calendar, which will be available to the public on Wednesday via the company’s website, showcases several well-known conservative figures, including Dana Loesch, Kim Klacik, Sara Gonzales, Ashley St. Clair and Peyton Drew, alongside Gaines.
“Beer companies used to be about great beer, American patriotism, fun, fast cars, and beautiful real women. We’re bringing back all these things, but better than ever,” Weathers added.
Ultra Right Beer gained traction after Weathers posted a video on Twitter criticizing Bud Light’s campaign featuring transgender activist Dylan Mulvaney. The beer, known for its limited ingredients, is marketed as “100% woke free.” Despite receiving some backlash, Weathers remains undeterred, viewing opposition as part of his role.
The campaign against Bud Light has led to significant consumer revolt, with many boycotting the brand. Alissa Heinerscheid, vice president of marketing for Bud Light and the architect of the Mulvaney campaign, took a leave of absence following the backlash. Weathers, however, believes that a conservative victory is incomplete without an apology from the company.
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